Google to open first ‘neighborhood store’ in Williamsburg
Google, the omnipresent, multinational tech company, plans to open its first “neighborhood store” at 134 North 6th St. in Williamsburg on June 16.
This would be the company’s second physical store — the first opened last year at 15th Street and 9th Avenue in Chelsea, Manhattan, a stone’s throw from Google’s New York City offices. The company says the Williamsburg location will be the first of its neighborhood stores.
People walking through the doors, according to a statement from Google, will be greeted by an installation by Brooklyn-based artist Olalekan Jeyifous, “whose work examines the relationship between architecture, community and the environment.” Google also plans to host local events, such as guided tours around the neighborhood.
As in the Chelsea store, customers can also find products at a “Grab & Go” wall or pick up a preorder that they placed online. “There’s also a “Here to Help” desk that customers can visit to get support for things like Pixel phone repairs directly from Google experts,” according to TechCrunch, a tech-oriented publication.