Prospect Heights

Winterfest Fiasco: Organizers ignore refund requests from customers

Is Winterfest Brooklyn’s version of Fyre Festival?

December 18, 2018 Scott Enman Brooklyn Daily Eagle
Winterfest, the advertised 40,000-square-foot "world of holiday joy and wonder" behind the Brooklyn Museum has turned out to be anything but merry, according to customers and vendors. Eagle photo by Todd Maisel
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The hosts of Winterfest will likely be receiving coal in their stockings this year.

What was advertised as a 40,000-square-foot “world of holiday joy and wonder” behind the Brooklyn Museum has turned out to be anything but merry, according to peeved patrons and vendors, who likened the failed holiday attraction to a scam.

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Melanie Montalto of Fort Greene is the latest customer to voice her concerns, telling the Brooklyn Eagle that the organizers of the event have repeatedly ignored her refund requests.

“I’m concerned that they don’t have any money,” Montalto, 38, told the Eagle. “This whole thing sounds like it’s falling apart, and vendors are backing out and asking for their money back.”

“If I’m not getting my refund,” she added, “I’m sure that means a lot of other people aren’t either.”

Here’s a look inside the empty Winterfest grounds. Eagle photo by Todd Maisel
Here’s a look inside the empty Winterfest grounds. Eagle photo by Todd Maisel

Winterfest, which opened on Nov. 23 and is scheduled to run through Dec. 31, promised shopping, entertainment, a Santaland, a slide, a large menorah, a giant snow globe and a tree maze.

Customers complained that the event, organized by Millennial Entertainment Group, did not contain either the promised slide or snow globe, and the “Chocolate Experience” was merely a tent serving instant hot cocoa and candy.

Winterfest initially sold $20 tickets simply to enter the grounds, but the event is now free, causing customers like Montalto to demand reimbursement.  

The Brooklyn Museum issued a statement distancing itself from the event, emphasizing that the museum merely licensed its parking lot “for the purpose of presenting a five-week holiday market.”

“We are extremely disappointed that the organizers have failed to live up to their promises, and we have conveyed our concerns to them,” the statement reads.

“We have demanded that they stop selling tickets and make all attractions free of charge. We have also asked that they provide refunds to frustrated visitors who have already purchased tickets.”

Despite the museum’s response, customers like Montalto have had their refund requests fall on deaf ears.

Peeved patrons and vendors are likening the failed holiday attraction to a scam.
Peeved patrons and vendors are likening the failed holiday attraction to a scam. Eagle file photo by Liliana Bernal

Jennifer Crosby, a Winterfest employee, told Montalto that her ticket would now include a chocolate plate, a glass of wine, a picture with Santa and a scavenger hunt with a gift.

Montalto responded that she did not have children and would prefer a $40 refund for her two tickets instead of those concessions. But that was the last time Montalto heard from Crosby, who ignored three subsequent emails on Dec. 7, 10 and 12, all of which have been reviewed by the Eagle.

Oren Yaniv, senior communications officer at the Brooklyn District Attorney’s office, confirmed that the Frauds Bureau is “reviewing [a] complaint” against Winterfest.

UPDATE: “Winterfest was intended to bring for the first time a holiday market and festive destination for Brooklyn and raise funding for the Brooklyn Museum and Botanic Garden, as well as other local charities,” Crosby told the Eagle.

“It is 100 percent privately-funded. Since its opening, it has become a target of sustained negative press and comments, which as a result have damaged the prospects not only of the event but also of the participating vendors.” 

Follow reporter Scott Enman on Twitter.


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