News Williamsburg

Williams sisters, not those ones, open laundromat/cafe in Williamsburg

July 3, 2018 By Gordon Walker Special to the Brooklyn Daily Eagle
115 N. Seventh St. Image © 2018 Google Maps photo
115 N. Seventh St. Image © 2018 Google Maps photo
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The Williams sisters (no relation to the tennis superstars) have opened a laundromat, Celsious, where customers can relax with a coffee or do other chores while they wait for their load to finish.

Corinna and Theresa explained that the name — although misspelled on purpose for dot-com rights — is a nod to their European upbringing, as they were born and raised in Germany.

“We love the metric system,” Corinna said. “The precision, yet ease of calculating one-hundredth of a metre is a beauty.”

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The washers and dryers are on the ground floor, and the second floor is furnished with chairs, tables and a small coffee bar. A garden is also in the back for those who want to hang out in the sunshine.

Located at 115 N. Seventh St. in Williamsburg, the sisters revamped what used to be a hair-salon and designed a laundromat that is more welcoming and friendly than the stereotypical stainless steel laundromats, according to Dezeen.

The furnishing and other elements of the decor were found on Craigslist or through Big Reuse, a company that sells second-hand goods.

The duo wants to be energy-conscious and chose Electrolux machines because they are meant to be the most energy-efficient, coin-operated laundry equipment currently on the market.


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