Chase opens ‘new generation’ bank in Brooklyn
Walk into a traditional bank branch and the first thing you’re likely to see is a line of teller windows, plus the counter with the deposit slips and pens. Walk into the new Chase bank branch in Williamsburg, though, and you’ll encounter an “access bar,” which has both a digital dimension (a big-screen TV and cellphone-charging station) and a human touch (smiling staffers to answer your questions).
“This is not like a regular branch,” said manager Tamara Bulatovic, on a tour of the new office at 180 Bedford Ave., which opened Tuesday and will have an open house on Saturday. The branch is the first in Brooklyn of what a Chase spokesperson described as “a new generation of branches,” in keeping with a trend toward folksy informality in bank offices.