Prospect Park

Prospect Park Alliance launches 7-day crowdfunding challenge

May 28, 2015 Brooklyn Daily Eagle
If the Prospect Park Alliance receives 1,000 donations of any size by June 2, park backers will unlock a generous gift of $50,000.

A challenge has been issued by two of Prospect Park’s biggest fans, Lorraine and Gordon DiPaolo. If the Prospect Park Alliance receives 1,000 donations of any size by June 2, they will unlock a generous gift of $50,000.

In response, the Prospect Park Alliance launched on Wednesday “1,000 For The Park,” a crowdfunding challenge campaign to earn 1,000 donations by the deadline.

“Millions of people love Prospect Park in thousands of different ways. As the park’s popularity grows, the resources needed to care for the Park also grow,” Susan Donoghue, park administrator and president of the Prospect Park Alliance, said in a statement. “With our busiest season approaching, we hope the community will help us reach our goal and spread the word. Every donation, no matter the size, will help make this treasured urban oasis even more inviting for picnics, ball games, water play and the thousands of other ways the community enjoys the park in the summer.”

Last year the Alliance held a similar campaign, called 500 For The Park, which raised $60,000, including a $25,000 challenge grant from the DiPaolos. Due to its success (the goal was reached in the first three days of the campaign), this year the challenge was doubled.

Funds from 1,000 For The Park will go toward the work of the Alliance, a nonprofit organization that works in partnership with the city to care for the natural environment, restore historic design and provide public programs and park amenities. The Alliance funds a significant portion of the park’s operating budget, and employs three-quarters of the park’s staff.

“Prospect Park is all of Brooklyn’s backyard, and that is why it is so important to support the work of the Alliance,” said Lorraine DiPaolo. “1,000 For The Park is a wonderful way for the community to give back to the Park we love so much, and to recognize the public-private partnership that is essential for keeping the Park green and beautiful.”

The Alliance asks supporters to donate at http://1000prospectpark.launcht.com and to also spread the word via social media (Twitter and Instagram:  #1000ForThePark  @prospect_park).