Brooklyn Nets introduce team-branded MetroCard
The Brooklyn Nets are getting a jump start to the 2014-2015 NBA basketball season with a new branded MetroCard. The team has become the first professional sports organization to purchase space on MetroCards as the Nets celebrate their home opener at Barclays Center tonight against the Oklahoma City Thunder.
The New York/New Jersey Super Bowl Host Committee previously purchased advertising space on MetroCards to commemorate Super Bowl XLVIII, which was held in the New York-New Jersey metropolitan area in February 2014.