New York City

NYC ad campaign says take fruits and veggies to school

August 19, 2014 Associated Press
The NYC Health Department wants parents to pack fruits and veggies for their kids this school year. AP photo
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New York City’s Health Department is urging snackers to reach for a carrot — not a candy bar.

A city ad campaign announced Tuesday will remind New Yorkers to pack fruits and vegetables “instead of less healthy options.”

The campaign called “Take Me With You” will appear at bus stops, check-cashing centers and other locations around the city.

Health Commissioner Dr. Mary Bassett says incorporating more fruits and vegetables into New Yorkers’ diets can help prevent chronic disease such as heart disease.


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