Jay-Z produces ‘NBA 2K13’ game
Jay-Z is taking another step into the pro basketball realm: The Grammy-winning rapper and minority owner of the Brooklyn Nets will serve as the executive producer for the coming “NBA 2K13” video game.
2K Sports announced the partnership with Jay-Z on Tuesday. The rapper, who designed the Nets new logo and color scheme, selected 24 songs for the soundtrack, and offered input for the game’s interactive in-game menus and other visual presentations.
Jay-Z said in a statement that his involvement was a “unique opportunity” to collaborate and help produce “NBA 2K13,” the latest installment of the best-selling basketball video game franchise. Last year’s game sold more than 5 million copies.
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